IDS eCommerce Returns Management and Processing
The Customer Experience and eCommerce Returns Management
The last robust study of online retail returns was conducted by the National Retail Federation (NRF) and Appriss Retail after examining the data for 2021. “The average rate of returns for online purchases was 20.8%—an increase from 18.1%” in 2020 (source).
In many cases, a customer returns an order because the product delivered to them was broken or damaged in some way. In other cases, products are returned because it doesn’t match up to what the customer thought they were getting based on the online product description, whether in terms of fit, design, color(s), and so on. Sometimes the retailer simply shipped the wrong item to the customer. There are also shoppers who order products knowing full well they will return them. This is especially true for clothes. Since the customer can’t try an item on, they may order several different sizes of the same product to make sure one of them will end up fitting them and return the rest. There’s a growing mentality among online shoppers who wish they could “try before they buy” but will settle for returning what they decide they don’t want.
Also, keep in mind that studies of online purchase returns reveal shoppers do check a retailer’s returns policy before placing an order. While estimates of this vary, many believe somewhere in the 65% range of consumers do check to see how easy returns will be when shopping online.
Online retailers vary widely in how customer-friendly or customer-centric they make their returns policies. While it’s up to your company to determine its specific policies, it’s worth remembering e-commerce returns do represent several more touchpoints in the overall customer experience where you have an opportunity to increase customer satisfaction. Whatever your policies are, however, you needn’t let the mechanics of eCommerce returns management be a barrier to customer satisfaction when IDS Fulfillment is your reverse logistics partner.
How a Third-Party Logistics (3PL) and Fulfillment Partner Can Help
The question you must ask yourself is whether the OMS you’ve been using is optimized for returns management. Many OMS apps are simply sub-optimal when it comes to returns processing.
A reputable 3PL partner that has kept up with ever-improving technologies and software can take returns management to a whole new level, providing your customers with real-time visibility and updates throughout the returns process. By automating many of the steps in a return process, significant cost savings can be realized.
Another way a good 3PL partner can help with eCommerce returns management is solid relationships with the carrier partners who will handle the actual transportation of items being returned. If you’re handling returns processing in-house, you may not have the staff or expertise needed to seek out and negotiate with different carriers for the best mix of price and performance. A top-notch 3PL partner will always be working on obtaining the best rates with multiple carriers on your behalf.
Let IDS Fulfillment Help with Your eCommerce Returns Management
Our returns processing center and eCommerce returns management add-on services provide efficient and effective reverse logistics for our fulfillment partners. Just like with our eCommerce fulfillment services, you can rely on our qualified staff every step of the way.
As a leader in reverse logistics, you can trust IDS Fulfillment and our returns processing center to provide reliable, affordable, and convenient eCommerce returns management services. We’ve been empowering our clients with 3PL logistics services for decades and our results speak for themselves. Learn more about what we can do for you by reaching out to us through the Contact page of our website, filling out the contact form you can find at the bottom of any page on our website, or calling us directly at 866-232-6533. We’re here to help!
Value Add Services
IDS believes in offering a complete eCommerce fulfillment solution. This is why we have a suite of fulfillment and distribution services we can offer to compliment your fulfillment.